Over the past few years, more and more people and businesses have been choosing to host virtual & hybrid events over purely in-person ones. While unfortunate global circumstances no doubt contributed to this shift, they don’t account for 100% of the change. In our experience at Center Stage AV, virtual & hybrid events offer several benefits that make them a great choice in their own right, and we have put together this article to go over some of these benefits with you.
- Greater Reach – One advantage of virtual & hybrid events is their greater reach. When hosting an in-person event, your attendance will always be limited by distance—there will always be members of your audience who live too far away from the venue or don’t have time to travel and therefore can’t make it. Virtual events remove this barrier to entry and allow you to reach people all over the world, which helps you expand your audience and allows people who live in more distanced or isolated areas to experience the event alongside those who live in big cities.
- Low Barrier to Entry – Another benefit of virtual & hybrid events is the way they lower the barrier to entry for you as the host. By holding part or all of your event online, you can forego the need for a large venue, extensive audio equipment, and many other costs. With the right camera, microphone, and computer, you can stream your event from anywhere. Of course, it can still be challenging to get the production values you are looking for with a virtual event, but our team can help with that.
- Increased Flexibility – A third benefit of virtual and hybrid events is the way they offer greater flexibility when it comes to the guests involved. In the same way that your audience can watch the event from anywhere in the world, your speakers and guests can also participate from anywhere. If there is a guest you’ve invited in the past who couldn’t participate due to travel limitations, a virtual or hybrid event is the perfect way to include them.